Embodying the Italian art of living—la dolce vita—and the timeless symmetry of 1920s Art Deco horology, the Longines DolceVita 23.30 x 37.00mm stands as a classic silhouette of feminine luxury. Encased in a mirror-polished surgical-grade 316L stainless steel rectangular case, this dress timepiece features an artisanal silver "flinqué" dial detailed with undulating radial guilloché engraving. Accented by painted deep blue Roman numerals, blued-steel sword hands, and a dedicated subsidiary small-seconds counter at 6 o'clock, the dial is protected beneath a scratch-resistant sapphire crystal. Driven by a high-precision Swiss quartz movement (Calibre L176) with an End-of-Life (E.O.L.) battery warning system, it is paired with a midnight blue alligator-grain leather strap featuring an interchangeable quick-switch mechanism and 30-metre water resistance.
Key Highlights
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Art Deco Rectangular Architecture: Iconic geometric case silhouette inspired by 1920s archival Longines timepieces, featuring flowing flanks and ergonomic lug curves.
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Artisanal Silver "Flinqué" Dial: Radiant silver dial canvas engraved with a radiating guilloché wave pattern that scatters ambient light with subtle visual depth.
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Blued-Steel Hands & Roman Numerals: Signature thermal-blued sword hands paired with deep blue painted Roman numerals for classic dress legibility.
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Small Seconds Counter at 6 o'Clock: Dedicated subsidiary seconds subdial at the 6 o'clock position providing balance and traditional horological character.
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High-Precision Swiss Quartz Calibre L176: Precision 15-jewel Swiss quartz movement offering high accuracy and an integrated End-of-Life (E.O.L.) battery warning indicator.
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Scratch-Resistant Sapphire Crystal: High-hardness sapphire glass protecting the dial against scratches while maintaining optical clarity.
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Midnight Blue Alligator Leather Strap: Supple genuine leather strap with an integrated quick-change system and a polished stainless steel tang buckle.
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Ultra-Slim 7.20mm Case Profile: Sleek rectangular profile engineered to rest flush and weightless against the wrist for formal and everyday wear.
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Official Longines International Warranty: Backed by Longines’ manufacturer warranty coverage and global service network.
Design & Craftsmanship
1920s Art Deco Heritage & The DolceVita Spirit
First unveiled in 1997 and inspired by a historic rectangular Longines creation from the Roaring Twenties, the DolceVita collection channels the Italian philosophy of celebration and elegance. The polished rectangular case of reference L5.512.4.70.2 measures 23.30 mm across by 37.00 mm lug-to-lug, designed with soft lateral contours that follow the natural curvature of the feminine wrist. At just 7.20 mm in thickness, it sits flat under delicate cuffs or evening wear.
Radiating "Flinqué" Guilloché & Blued-Steel Contrast
The dial showcases traditional Swiss decorative craftsmanship through its silver "flinqué" pattern. Fine concentric ridges emanate outward from the center, coated beneath translucent protective lacquer to produce optical depth. Deep blue painted Roman numerals and thermal-blued sword hands provide high contrast against the silver dial. At 6 o'clock, the recessed small-seconds subdial breaks up the dial plane with understated horological balance.
Swiss Quartz Calibre L176 & Interchangeable Strap System
Inside beats the Swiss-made Longines Calibre L176 quartz movement, built with 15 jewels to minimize internal friction and prolong service intervals. The movement incorporates an End-of-Life (E.O.L.) battery indicator that advances the small-seconds hand in four-second intervals when the cell nears depletion. The midnight blue leather strap is equipped with a tool-free interchangeable mechanism, allowing the wearer to swap straps quickly.
5 Reasons why you should buy watches from Zimson – Since 1948 , Celebrating 75 years
- Zimson is the authorised retailer for Longines in India
- Zimson deals and sells only authentic watches and all the watches will be furnished with an invoice , brand warranty and brand packaging .
- Zimson is in the business of watch retailing since 1948
- Zimson has a strong after-sales service back up with state of art watch servicing facilities
- Zimson has gained the trust of over million customers throughout these years from our online www.zimsonwatches.com and offline stores present in Bangalore , Chennai , Kochi , Coimbatore , Salem , Madurai , Trichy and Pondicherry .
5 Frequently asked questions from our shoppers:
Are the watches sold at Zimsonwatches.com authentic ?
Ans: Yes , all the watches sold online at zimsonwatches.com and offline stores are 100% authentic and genuine .
Will the warranty be active if I buy online ?
Ans: Yes , all the watches come with brand warranty which can be from 1 yr to 7 years , depending on the brand which is ordered .
How soon can I get my watch once order placed ?
Ans: Once the order is confirmed , order will be processed within 24 hours and despatched within 48 hours and should reach the respective location in 2-3 working days from the time of despatch .
Which courier partner will be used to send the watch ?
Ans: Bluedart , DTDC Plus , Shiprocket .
Can I place order online and collect offline ?
Ans: Yes! One can place the order online and collect his or her watch offline at the desired store , prior information needs to be given so we can facilitate this .